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The process used for discovering, communicating, and interpreting significant patterns in data is called ANALYTICS. It simply means the systematic computational analysis of data or statistics, which helps us see meaningful data and insights that we might not otherwise detect. It is also about the application of data patterns for effective decision-making. In business, this is the process of using quantitative methods to derive meaning from data which is a big help in making informed business decisions. Business analytics enables organizations to make faster, data-driven decisions. It equips anyone with insights that help improve efficiency, reduce unnecessary expenses, optimize business processes, and more results that contribute to success.






