YouTube is a global phenomenon. There was a time when the only way you could get yourself known is by being an actor or by convincing producers to create and air a TV show for you. Now, anyone can create a channel to share their expertise or provide entertainment with a global audience.
Today, let us take a look at the top 10 YouTubers. The way we are going to look at it is with a mix of subscriber count and revenue.
Top YouTubers by Subscribers
1. T-Series: 166 million subscribers
This is an Indian channel that is owned by a record label. It is also a film production company that was founded in 1983. It is not really an internationally oriented channel, as it caters to people in India, especially for Bollywood fans, India’s version of Hollywood. The legal name of T-Series is Super Cassettes Industries Private Limited. It has a market share of 35% in India as far as music is concerned.
2. PewDiePie: 108 million subscribers
PewDiePie is a person who covers everything under the sun. He is an entertainer who also has had his fair share of controversies. His real name is Felix Arvid Ulf Kjellberg, and he is Swedish. He started his channel streaming video games as he played. The games are conventional, and he does not play casino games like the slot 40 Super Hot. His main focus at that time was horror and action games. His channel grew, and he started covering other materials, such as reviews, showing people the products he ordered on Fiverr, and many more. In 2019, T-Series surpassed PewDiePie as the most subscribed channel.
3. Cocomelon: 101 million subscribers
Cocomelon is a channel for nursery rhymes. It was formerly known as ABCKidTV, and it was acquired by a British media company called Moonbug Entertainment. Today, the channel is maintained by an American company called Treasure Studio. The content of the channel is mostly 3D animation for nursery rhymes. They also produce their own songs. It is the second most viewed channel globally, but it only ranks third in subscriber count.
4. SET India: 91 million subscribers
This is a Sony Entertainment Company, but for India. The channel is in Hindi, and it offers pay television services. It has been around since 1995, and the owner is Sony Pictures. On YouTube, it provides clips of its TV shows like Indian Idol and others. The audience of this channel is comprised of Indians.
5. Kids Diana Show: 72 million subscribers
The last on our list of the top YouTubers by subscribers is a Ukrainian channel. It is about a little girl playing with her family. The girl’s name is Diana. It currently ranks third on the most viewed channel, too. In the beginning, the channel focused on children’s songs. It eventually expanded to reviewing toys and dressing up as a princess. Her most-watched video is about her camping adventure with her barbie dolls.
Top YouTubers by Revenue
1. Ryan Kaji: $41.7 million
This channel is called Ryan’s Toy Review. It is about a little boy who plays with all sorts of toys. Ryan is nine years old, and he is the first-even YouTuber who was featured on Macy’s Day Parade. His float was paraded in a superhero costume. Apart from reviewing toys, he is also known for doing DIY science projects.
2. Mr. Beast: $24 million
Mr. Beast has around 50 million subscribers. His channel is a mix of humor and crazy things. He once tried freezing himself in ice, went on a Ferris wheel ride 1,000 times, and many more. He also built the tallest Lego tower. His revenue stream is a mix, and he also uses his channel to sell his merchandise.
3. Dude Perfect: $20 million
This channel is comprised of five brothers. The channel is about having fun, like playing with Nerf guns and lightsabers. They are popular because of the stunts that they do, and they even had a national tour that earned them $6 million. During the pandemic, they created a series called Quarantine Classic, where the brothers played basketball against each other.
4. Rhett and Link: $20 million
This channel has been around for a long while, and they started their channel as “Good Mythical Morning.” The channel is a talk show about nerdy stuff. In 2019, they got so much money that they acquired another channel for $10 million. Now, they have more than 100 employees working for them, and they have more than 2 billion views in the past year alone.
5. Markiplier: $19.5 million
The last on our list is a channel about video games. They also do stunt vlogs, and sometimes, they wear costumes. The channel has now evolved into doing crazy stuff. There was even a time when they pepper-sprayed themselves.
The most popular channels are mostly for kids, not for adults. This is why you will not find channels that offer casino demo slots as part of the top 10. Nevertheless, there are still many channels out there for adults. YouTube is a great platform for content creators. It provides an avenue for creative people to express themselves. It is also a great place for professionals where they can share their expertise and teach people. If you are a creative person, an entertainer, or a professional, you have to hop on board now and share your content.